Testimonials and Case Studies

TESTIMONIAL: Ten months later … training that was still remembered at easyJet

Ten months after working with the C-Suite at easyJet at the invitation of their COO, I returned with my camera to ask them how much they'd remembered and used what I'd shared. I was delighted with what they told me ...

TESTIMONIAL: helping a Senior NHS Executive prepare for media scrutiny

TESTIMONIAL: Improving a client’s presentations to build their sales – September 2022

TESTIMONIAL: “Surprising, refreshing & exactly what I hoped for” – September 2022

John - within hours I'd started to hear a few great comments from those who attended your workshop - particularly my team who found it surprising and refreshing to have a session delivered in that way. Thank you! It's exactly what I'd hoped for.
Charlotte O'Reilly, Head of Internal Comms & Engagement, British Red Cross

CASESTUDY: Helping an international charity prepare its speakers for a Virtual Festival – September 2022

An international UK based charity was planning an ambitious week long virtual Festival for its internal audiences. I was invited to run a 50 minute virtual session two weeks earlier, to help speakers and hosts preparing their presentations. By revealing how TV news bulletins are constructed, I left participants with 'takeaways' that would help them open their event with impact -- manage a Q&A with chatty speakers -- and ensure that their event ended on time. Responding to my Feedback survey, all 12 said they would recommend it -- scoring it 8.9/10 for effectiveness. One participant wrote in the Chat afterwards: "Even on a train with dodgy internet, this has been fantastic. I've learned so much and am feeling really excited for the festival now and more confident to host my session."

TESTIMONIAL: Media Training that’s bespoke, not cut-and-paste – August 2022

TESTIMONIAL: Helping UK civil servants deliver virtual courses – July 2022

Hear from a UK government official who booked me to train her team -- and one of the people I trained.

TESTIMONIAL: why having a journalist MC interviewing the winners adds emotional power to an Awards Ceremony – May 2022

The photographer at at the Seahaven Business Awards 2022 tells me how my journalistic approach added power to the event.

CASESTUDY: helping nervous executives, in sensitive public sector roles, appear in the media – May 2022

A public sector organisation, which often faces criticism and scrutiny, wanted to build the confidence of two new executives who needed to be accountable through the media. Over a series of meetings, I discussed their specific needs with their Comms Director, before compiling a bespoke three hour event for them. During this, they took part in a series of light-touch activities that helped them understand what would happen before an interview, during an interview, and what the differences might be between different types of interviews. We watched examples and discussed them. Using a professional BBC camera crew, I interviewed them each, twice, with plenty of time to play back and to discuss their performance — not just with me, but their Comms Director and our cameraman. Both had arrived looking nervous and appearing a little defensive. They both left smiling. The organisation have asked me to retain anonymity because of the nature of their work, but here is what they said as they left: “It was so much fun - and if, like me, you’re nervous, you need it to be fun. But it was meaningful too. I now feel reassured and confident.” “It’s been really positive - and it’s been fun. My takeaway is to be myself. I’d definitely, 100%, recommend it.”
Anonymous, as request of client, because of the sensitive nature of their work.

TESTIMONIAL: feedback from a CEO after my How To Make Your Webinars Interesting training – May 2022

Loved it! Everything that John said made sense and it was all broken down into bite size pieces without any waffle. I loved the fact that it was so interactive too and there was plenty of time for reflection and writing down actions you need to take in the moment so to speak.. Nothing would have made it better for me.
(Anonymous) feedback from CEO after workshop

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